The Enterprise Network Effects Blueprint: Launching a Platform Business in Healthcare
Summit Health Advisors’ Enterprise Network Effects Blueprint is a step-by-step manual for launching a platform business in healthcare.
The blueprint contains clear, practical frameworks designed to help enterprise healthcare organizations develop and launch network effects-driven offerings or business lines.
Over the last two decades, some of the world’s most iconic businesses—Apple, Salesforce, Epic, Mayo Clinic Platform—have transformed their industries by launching platform or marketplace offerings. These new business lines didn’t just enhance their existing market positions; they fundamentally reshaped competitive dynamics, deepened customer loyalty and created significant new revenue streams.
Summit Health Advisors’ The Enterprise Network Effects Blueprint: A Step-by-Step Manual to Launching a Platform in Healthcare provides a structured plan to help healthcare leaders innovate and grow. Whether you are an established digital health company, medtech giant or healthcare provider organization, this blueprint will provide practical steps and actionable frameworks necessary to build and scale a successful platform business line.
Why This Blueprint Is Essential to Launching a Platform
Healthcare platforms hold immense potential: they can dismantle entrenched silos, accelerate care delivery and streamline operations through meaningful digital interactions. In the public market, healthcare platform businesses are 1.6x more scalable, 2.1x more valuable and 4.0x more profitable than pure software businesses.
Yet while platform models promise significant benefits, they also pose substantial challenges. Many platform businesses struggle, and even fail, because leaders underestimate how different (and difficult) it is to build a platform business, especially in healthcare. The challenge can be even greater if attempting to launch a platform offering while still preserving the core business.
Until now, enterprise healthcare leaders have lacked access to comprehensive resources and expertise to help them navigate the complexities of designing and launching a platform offering. Further, the dearth of resources that do exist are preoccupied with the ‘cold start’ problem, neglecting far more consequential upstream factors, such as understanding how to align stakeholder incentives, how to stage and sequence network growth, how to build a financial model with network effects at the heart, and so on. If you get these elements wrong, your ‘cold start’ strategy won’t matter—as there will be nothing worth starting.
Summit Health Advisors has closed this gap, providing actionable frameworks in a step-by-step manual designed to help healthcare organizations take a thoughtful, staged approach to business transformation.
Access the Enterprise Network Effects Blueprint to help you engineer your platform business strategy.
A Step-by-Step Process to Guide Your Way
Our blueprint is structured into three essential phases, designed to help you take a staged, incremental approach to designing and launching your platform offering:
Why Healthcare Leaders Must Act Now
The market conditions driving urgency are clear:
Intense competition: Healthcare organizations must find innovative ways to secure growth and retain customers. Platforms help sidestep direct competition, offering new avenues of differentiation.
Budget constraints: Platforms align tightly with value creation, typically demanding less upfront investment and directly impacting operational efficiency and financial outcomes.
Digital readiness: Widespread adoption of interoperable technologies, from EHR systems to smartphones, has created fertile ground for platform interactions.
Proven success: Platform business models have already shown unmatched profitability (Doximity), defensibility (Epic), and scalability (Tempus AI).
Ready to Embrace Network Effects?
Download the Enterprise Network Effects Blueprint today to discover how your organization can leverage proven strategies, avoid common pitfalls, and build the next transformative healthcare platform.
For hands-on, expert guidance in developing and executing your network effects strategy, reach out to Summit Health Advisors.
